frameable art wearable art paper art readable art creating art promoting art
dSavannah Creative

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promoting art


Portfolio: First Federal Bank Web site: www.ffbh.com

First Federal Bank Web site: www.ffbh.com

One of my biggest jobs at First Federal is to serve as Webmaster of the Web site, www.ffbh.com, and maintain design and functionality. I have to determine the marketing messages and schedule of updates, complete all updates as needed, maintain ongoing site update logs for compliance, and do all of the copywriting. I also have to complete weekly rate changes on the site.

I stewarded the total redesign of the site, including creating architecture, developing navigation, creating new look and feel, expanding content, writing copy, hiring and managing web firm, and working with hosting provider to ensure compatibility and compliance. The site launched in January 2008.

I created a new form and process to update site; completed 185 updates during 2007 and over 130 updates thus far during 2008.

I also worked to update our Online Banking and Online Bill Payment sites.


The screenshot above is going to be included in the books Adobe Dreamweaver CS4 - Illustrated Series, published by Course Technology Cengage Learning (formerly Thomson Learning); and
Adobe Dreamweaver CS4 Revealed
published by Delmar Learning. Both are written by by Sherry Bishop, professor at North Arkansas College.

The caption for the screenshot:

Use white space effectively
Too many text blocks, links, and images can confuse viewers, and actually make them feel agitated. Consider leaving some white space on each page. White space, which is not necessarily white, is a Web page area that is not filled with text or graphics. Using white space effectively creates a harmonious balance for the page. Figure C-1 shows how white space can help emphasize strong visual page elements, yet still achieve a simple, clean look for the page.